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Falken Tires Selected As Original Equipm...

Published on Nov 16, 2020

Falken Tires Selected As Original Equipment Supplier To All-New 2021 Toyota Sienna

RANCHO CUCAMONGA, CA – Falken Tires, a subsidiary of Sumitomo Rubber Industries, Ltd., has been selected as a supplier to Toyota Motor Sales, U.S.A.’s 2021 Sienna, providing its Falken ZIEX ZE001A All-Season tire, sized 235/65R17 103T.

The new 2021 Toyota Sienna, designed, engineered and assembled in America, will be available in Toyota showrooms starting late 2020 or early 2021, according to Toyota. Falken Tires will manufacture its product in Buffalo, New York, the company’s first original equipment tire produced at this factory.

The new fourth generation Toyota Sienna minivan features new styling as well as features focused on accommodating both adults and children. Toyota’s designers were determined to redefine the minivan segment with the new vehicle intent on supporting a wider array of life stages and activities. The 2021 Sienna also offers a standard hybrid powerplant across all trim levels and raises the bar for safety, comfort, fuel efficiency and versatility in its class.

The Falken ZIEX ZE001A tire is a leader in its original equipment fitment category as well. The all-season tire incorporates the latest in technology and design from Falken, featuring four circumferential grooves that effectively evacuate water and significantly enhance hydroplane resistance and stability in wet conditions. Additionally, chamfered tread block corners support even wear throughout the tire’s life, and a solid center rib directs excellent handling response.

“We are very pleased to be selected as an Original Equipment supplier for the all-new 2021 Toyota Sienna, a very exciting vehicle to come from Toyota,” said David Colletti, Falken’s Vice President, OE, Technical Service and Quality Assurance. “We’re honored to provide our ZIEX ZE001A tire for the Sienna, further expanding our relationship with Toyota with another Falken Original Equipment tire.”